SAGINAW, MI — Reality fell short of expectations for some business owners in Saginaw’s Old Town commercial district, where advocates hoped the 2024 Memorial Cup this week would generate extra commerce.
In some cases, business owners invested thousands of dollars to prepare for an anticipated influx of customers. The hope: Fans in town to watch the games at The Dow event center in downtown Saginaw also would explore the Old Town business district, located about three miles away.